Olive Founder
N° 01The first circle.
- Annual olive oil from the estate
- Founder name in the courtyard ledger
- Priority access to opening week
A regenerative sanctuary · Marche, Italia
Help us build a sanctuary
for the post-AI human.
La Perla de Rey is becoming a regenerative rural retreat in the hills of Morro d'Alba — a place designed for executives, creators and humans exhausted by the noise of the modern world.
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The big idea
This is not just a resort.
It is a response.
The world is accelerating. AI is everywhere. Work never stops.
People are connected, but disconnected from themselves.
La Perla de Rey was born from a simple question: where do humans go when the world becomes too loud?
Our answer is a rural sanctuary built around silence, fire, olive trees, nature, food and meaningful human connection.
The story
Why we are building this.
After years inside the corporate machine — leading digital transformation, AI initiatives and high-pressure environments — one truth became impossible to ignore.
The future will belong not only to those who use technology faster, but to those who know when to disconnect and reconnect with what matters.
La Perla de Rey is our attempt to build that place.
Build in public
Building the Sanctuary.
I
Phase I · Complete
The Land
Hectares of olive groves and vineyards stewarded with regenerative principles.
100%Complete
II
Phase II · In progress
The Fire Area
An open-air gathering space anchored by fire — the original technology of human connection.
65%In progress
III
Phase III · In progress
The Pool
A stone-edged natural pool framed by cypress and silence.
40%In progress
IV
Phase IV · Next
The Olive Experience
A living archive of the olive: harvest, pressing, tasting, and ritual.
20%Next
V
Phase V · Next
The Retreat Spaces
Four suites. No more. Designed for stillness and slow craft.
15%Next
VI
Phase VI · Planned
The Executive Reset Retreat
A curated programme for leaders recovering clarity in the AI era.
5%Planned
VII
Phase VII · Planned
The Regenerative Hospitality Model
An open framework for the next generation of soulful Italian hospitality.
0%Planned
Founding partners
Become a Founding Partner.
A small circle of brands and patrons shaping the architecture, atmosphere and soul of La Perla de Rey.
Stone Partner
01Contributes
Travertine, lime renders, regional stonework.
Receives
Eternal recognition engraved in the courtyard wall.
Fire Partner
02Contributes
The hearth, ovens, outdoor fire ritual area.
Receives
Naming of the Fire Circle and lifetime guest privileges.
Energy Partner
03Contributes
Solar systems and regenerative power.
Receives
Co-branded sustainability story in every guest journey.
Connectivity Partner
04Contributes
Quiet, intentional digital infrastructure.
Receives
A featured role in the Executive Reset programme.
Design Partner
05Contributes
Interiors, materials, lighting, ceramics.
Receives
Curated installations across the four suites.
Wellness Partner
06Contributes
Spa, sauna, breathwork and movement.
Receives
Branded wellness rituals and seasonal programming.
Founders club
Join the first believers.
A quiet community of friends, guests and patrons who choose to be part of La Perla de Rey before it opens its doors.
Fire Circle Founder
N° 02An invitation to the hearth.
- Two nights at opening season
- Private fire ritual evening
- Lifetime newsletter from the founders
Eternal Founder
N° 03Woven into the place.
- A week each year, in perpetuity
- Dedicated stone in the entrance wall
- Co-design conversation with the founders
Executive Circle
N° 04Reserved for leaders.
- Quarterly Executive Reset retreats
- Private leadership salons
- Invitation to the annual harvest
Executive Reset
For the leaders who need to breathe again.
A small-format retreat for executives, founders and senior teams. Designed around silence, nature, embodied practice and the conversations that only happen far from the noise.
- Burnout recovery
- Leadership clarity
- Digital detox
- AI-era leadership
- Team reconnection
Transparency
Build progress, in the open.
Current phase
The Fire Area
Next milestone
Stone Pool · Spring 2026
Active sponsor categories
Stone · Fire · Design
Suites ready
1 of 4
Founders joined
27 of 100
Opening
Late 2026
Overall completion34%
A final word
Help us build the place
the modern world needs.
La Perla de Rey is for the humans who feel the noise has become too much.
For the leaders who need to breathe again.
For the brands that believe the future must become more human.